{"title":"DITA","description":"\u003cp\u003eDITA creates frames that favour the brave and reward the wearer accordingly. They command attention and, for those bold enough to make DITA a part of their image, life will never quite look the same again...\u003c\/p\u003e\n\n\u003cp\u003eDITA’s ability to enhance and transform a wearer’s persona has earned the brand a cult-like following amongst the world’s most \u003ca href=\"https:\/\/www.seen.co.uk\/blogs\/journal\/dita-eyewear-frame-styles-of-the-rich-and-famous#article\" title=\"Dita Eyewear: frame styles of the rich and famous\" target=\"_blank\"\u003einfluential celebrities\u003c\/a\u003e, stylists and trendsetters. \u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"text_exposed_show\"\u003eDiscover more about DITA Glasses and Sunglasses in our blog post - \u003ca href=\"https:\/\/www.seen.co.uk\/blogs\/journal\/dita-eyewear-a-category-of-one#article\" title=\"Blog post - Duta Eyewear: A Category of One\" target=\"_blank\"\u003eDita Eyewear: A Category of One\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"dita-siglo-sun-black-white-gold-with-amber-lens","title":"DITA Siglo (Black\/White Gold with Amber Lens)","description":"\u003cp\u003e\u003cspan data-sheets-userformat='{\"2\":769,\"3\":[null,0],\"11\":3,\"12\":0}' data-sheets-value='{\"1\":2,\"2\":\"The striking and sophisticated brother to AVEC, SIGLO’s offers an innovative new construction technique to the classic P3 frame, its elegant acetate skin is cleverly sculpted to reveal a glimpse of its own intricate internal machinery. \\n\\nInspired by the refinement of Renaissance statues, which were painstakingly composed to ensure structural integrity, designers forged the subtle curvature and balance of SIGLO’s acetate exterior in the mode of a functional sculpture.\"}'\u003eBoth striking and sophisticated, Dita's Siglo offers an innovative new construction technique to the classic P3 frame. Its elegant acetate skin is cleverly sculpted to reveal a glimpse of its own intricate internal machinery. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-userformat='{\"2\":769,\"3\":[null,0],\"11\":3,\"12\":0}' data-sheets-value='{\"1\":2,\"2\":\"The striking and sophisticated brother to AVEC, SIGLO’s offers an innovative new construction technique to the classic P3 frame, its elegant acetate skin is cleverly sculpted to reveal a glimpse of its own intricate internal machinery. \\n\\nInspired by the refinement of Renaissance statues, which were painstakingly composed to ensure structural integrity, designers forged the subtle curvature and balance of SIGLO’s acetate exterior in the mode of a functional sculpture.\"}'\u003eInspired by the refinement of Renaissance statues, which were painstakingly composed to ensure structural integrity, designers forged the subtle curvature and balance of SIGLO’s acetate exterior in the mode of a functional sculpture.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan data-sheets-userformat='{\"2\":769,\"3\":[null,0],\"11\":3,\"12\":0}' data-sheets-value='{\"1\":2,\"2\":\"The striking and sophisticated brother to AVEC, SIGLO’s offers an innovative new construction technique to the classic P3 frame, its elegant acetate skin is cleverly sculpted to reveal a glimpse of its own intricate internal machinery. \\n\\nInspired by the refinement of Renaissance statues, which were painstakingly composed to ensure structural integrity, designers forged the subtle curvature and balance of SIGLO’s acetate exterior in the mode of a functional sculpture.\"}'\u003eDetails\u003c\/span\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHigh-quality acetate frame with metal\u003c\/li\u003e\n\u003cli\u003eAcetate cutouts to expose metal details on frame front and temples\u003c\/li\u003e\n\u003cli\u003eDita’s unique hex screw hinges\u003c\/li\u003e\n\u003cli\u003eMade in Japan\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch4\u003eSizing\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eTemple length — 148 mm\u003c\/li\u003e\n\u003cli\u003eLens width — 48 mm\u003c\/li\u003e\n\u003cli\u003eNose bridge length — 21 mm\u003c\/li\u003e\n\u003cli\u003e\u003ca rel=\"noopener noreferrer\" title=\"Seen glasses size guide\" href=\"https:\/\/www.seen.co.uk\/pages\/glasses-size-guide\" target=\"_blank\"\u003eCheck out our sizing guide\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"DITA","offers":[{"title":"Default Title","offer_id":13981771792468,"sku":"","price":385.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1593\/3731\/products\/dts113-48-01_front_1_1.jpg?v=1541688174"},{"product_id":"dita-vers-one-black-iron-antique-silver","title":"DITA Vers-One (Black Iron\/Antique Silver)","description":"\u003cp\u003eDITA’s ‘Vers-One’ is a lightweight frame that makes it a strong contender for an everyday optical choice. In addition to the frame weight and shape, ‘Vers-One’ stands apart by embodying aspects of an old classic lens shape, worn and loved by many, while modernising it with customisable benefits. These expert customisation capabilities allow for an eyewear professional to fit the frame to your face because of the adjustable temple tips. ‘Vers-One’ has a rounded lens shape that showcases a truly classic silhouette.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch4\u003eProduct Details\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eTitanium lens rim with fine line detail\u003c\/li\u003e\n\u003cli\u003eSculpted titanium temples with acetate temple tips\u003c\/li\u003e\n\u003cli\u003eTwo-piece nose bridge with pressed line detail and integrated nose pad arms\u003c\/li\u003e\n\u003cli\u003eAdjustable temple length system\u003c\/li\u003e\n\u003cli\u003eCustom titanium nose pads with diamond pressed detail\u003c\/li\u003e\n\u003cli\u003eHandcrafted in Japan\u003c\/li\u003e\n\u003cli\u003eBridge: 19mm Lens width: 50mm Temple length: 138mm\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"https:\/\/www.seen.co.uk\/pages\/glasses-size-guide\" title=\"glasses size guide\" target=\"_blank\"\u003eSize guide\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003ePackaging\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHandcrafted DITA Eyewear Frame\u003c\/li\u003e\n\u003cli\u003eMagnetic DITA Box\u003c\/li\u003e\n\u003cli\u003eMicrofiber Lens Cleaning Cloth\u003c\/li\u003e\n\u003cli\u003eMicrofiber Soft Case\u003c\/li\u003e\n\u003cli\u003eWarranty Booklet\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"DITA","offers":[{"title":"Default Title","offer_id":47985825546550,"sku":null,"price":380.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1593\/3731\/files\/Vers-One-DTX150-A-03_Front_1440x_00890609-f81e-44b8-b40c-1307247647e5.jpg?v=1706025341"},{"product_id":"dita-adabrah-sun-green-beach-glass","title":"DITA Adabrah Sun (Green Beach Glass)","description":"\u003cp\u003eDITA’s ‘Adabrah’ is an ode to Studio 54 with its mystery, glamour and showstopping appeal, drawing a unique crowd from all over the world. ‘Adabrah’ is an oversized character frame whose bold style appeals to individuals who identify with a glamorous persona. Self-expression is continually evolving and ‘Adabrah’ is designed to be the next phase of external representation within that cycle. ‘Adabrah’ features the highest quality acetate material with a step-down temple detail and double-sided spear point temples.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch4\u003eProduct Details\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHigh-quality Japanese acetate frame and temples with step-down detail\u003c\/li\u003e\n\u003cli\u003eTitanium 3-barrel hinge plate\u003c\/li\u003e\n\u003cli\u003e100% UVA and UVB lens with anti-reflective coating\u003c\/li\u003e\n\u003cli\u003eMade in Japan\u003c\/li\u003e\n\u003cli\u003eBridge: 22mm Lens width: 52mm Temple length: 145mm\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"https:\/\/www.seen.co.uk\/pages\/glasses-size-guide\" title=\"glasses size guide\" target=\"_blank\"\u003eSize guide\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003ePackaging\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHandcrafted DITA Eyewear Frame\u003c\/li\u003e\n\u003cli\u003eMagnetic DITA Box\u003c\/li\u003e\n\u003cli\u003eMicrofiber Lens Cleaning Cloth\u003c\/li\u003e\n\u003cli\u003eMicrofiber Soft Case\u003c\/li\u003e\n\u003cli\u003eWarranty Booklet\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"DITA","offers":[{"title":"Default Title","offer_id":47985826365750,"sku":null,"price":245.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1593\/3731\/files\/ADABRAH_DTS716-A-02_Front_1800x-PhotoRoom.jpg?v=1706025016"},{"product_id":"dita-mach-eight-sun-satin-crystal-grey-white-gold","title":"DITA Mach-Eight Sun (Satin Crystal Grey\/White Gold)","description":"\u003cp\u003eDITA's celebrated ‘Mach’ franchise soars to new heights with ‘Mach-Eight’, a fearless sporty silhouette dedicated to the pursuit of speed. Bold, broad, and appointed with a host of custom-crafted details, it's a worthy inheritor of DITA's rich heritage of character frames. Completely redesigned for maximum impact, the Mach-Eight owes its elongated proportion to a curved shield lens with a centre cut out to reveal the detail, a first in the Mach series. The two-piece brow inlay features elegant enamel detailing, accentuating the elegant lines of a show-stopping titanium grille that pays homage to previous entrants in the Mach series. Finished with a forked titanium hinge at the temple and sculpted acetate temple tips. Crafted with DITA's daring design ethos in mind, Mach-Eight imparts a sleek, futuristic sensibility to a silhouette inspired by the 1980s.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch4\u003eProduct Details\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eDita Mach Series Frame\u003c\/li\u003e\n\u003cli\u003eCustom acetate frame\u003c\/li\u003e\n\u003cli\u003eTitanium brow bar with pressed line detail\u003c\/li\u003e\n\u003cli\u003ePressed bridge plate with enamel detail\u003c\/li\u003e\n\u003cli\u003eShield lens with custom titanium mesh inlay\u003c\/li\u003e\n\u003cli\u003eCustom titanium nose pads with diamond pressed detail\u003c\/li\u003e\n\u003cli\u003eForked hinge mechanism\u003c\/li\u003e\n\u003cli\u003eDita's unique hex screw hinges\u003c\/li\u003e\n\u003cli\u003e100% UVA and UVB lens with anti-reflective coating\u003c\/li\u003e\n\u003cli\u003eMade in Japan\u003c\/li\u003e\n\u003cli\u003eLens width: 131mm Temple length: 130mm\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"https:\/\/www.seen.co.uk\/pages\/glasses-size-guide\" title=\"glasses size guide\" target=\"_blank\"\u003eSize guide\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003ePackaging\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHandcrafted DITA Eyewear Frame\u003c\/li\u003e\n\u003cli\u003eMagnetic DITA Box\u003c\/li\u003e\n\u003cli\u003eMicrofiber Lens Cleaning Cloth\u003c\/li\u003e\n\u003cli\u003eMicrofiber Soft Case\u003c\/li\u003e\n\u003cli\u003eWarranty Booklet\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"DITA","offers":[{"title":"Default Title","offer_id":47985826464054,"sku":null,"price":780.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1593\/3731\/files\/MACH-EIGHT_DTS400-A-02_front_1440x_06ce0b48-43c4-4032-b65c-51e9ecc432ac.jpg?v=1706025148"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1593\/3731\/collections\/dita-header-image.jpg?v=1613146093","url":"https:\/\/www.seen.co.uk\/collections\/dita\/optical.oembed","provider":"Seen Opticians","version":"1.0","type":"link"}